Resonance.
An app that facilitates music and event exploration with personalized recommendations and curated content
Logen Deeter
2023
2
3
4
5
1
Research
Define
Ideate
Design
Test
Market Research
Secondary Research
Survey
User Interview
Competitive Analysis
Affinity Map
User Personas
Empathy Map
Journey Map
Design Decisions
Card Sorting
Information Architecture
Site Map
User Flows
Mood Board
Low Fidelity Mockup
User Testing
Medium Fidelity Mockup
Style Guide
2x Usability Testing
Implement Feedback
High Fidelity Prototype
Design Process
My objective was to gain an understanding of consumers' music listening and discovery practices, including when, how often, and where they listen to music, as well as how they find new music and events
In the Unites States...
Research
I set out to create a comprehensive music and event discovery platform that provides users with the necessary resources to navigate every step of the process
By offering tailored and personalized content, my objective was to assist users in the discovery of new and better music, as well as to find more opportunities to enjoy live music
Conclusion
68%
67%
75 minutes of music is streamed daily
89% subscribe to a music streaming service
69% had 2 or more music streaming apps
70% of music festival attendees rely on their friends for information about upcoming festivals
50%
Attend live music events
Listening to music when...
Discover new music by
28%
67%
39%
25%
22%
58%
33%
28%
25%
Insights gathered from the research and interviews were instrumental in shaping the product to align with the users' habits and preferences
The findings revealed surprising trends, such as the popularity of online radio and the prevalence of relying on friends for event recommendations without conducting independent searches
My goal was to develop a product that can more effectively support the users journey towards finding the best music, and further encourage music event participation
Righteous
Aa, Bb, Cc, Ee, Gg, Nn
Raptor V2 Premium
Aa, Bb, Cc, Ee, Gg, Nn
Plus Jakarta Sans
Aa, Bb, Cc, Ee, Gg, Nn
Fonts
Color
Typography Headers
Resonance.
Style
The app's primary function is to help users discover new music and events through a powerful recommender system that utilizes both user data and machine learning algorithms
This system allows users to search for music by song, artist, genre, or mood, and provides personalized recommendations based on their listening history and preferences
Additionally, the app's model can be trained by users to further refine the recommendations they receive
Resonance is a comprehensive music streaming platform that offers a range of features and functionalities
With a powerful recommender system, live event and live streaming features, personalized station recommendations, and a music identifier, this app caters to a wide range of music enthusiasts and provides an engaging and immersive experience
68%
67%
50%
of events planned in 2022 were hybrid
(in person & online)
Listen to online radio
52%
Attend live music events
Listen to music daily